Video by market·2 min read

Real Estate Video in Ohio: Columbus, Cleveland, Cincinnati and the Lake

Ohio's three metros want three slightly different videos: Columbus's growing suburbs want newer construction and lots shown to relocating buyers; Cleveland wants character neighbourhoods and the lakefront; Cincinnati wants its hills, views and older housing stock handled with the staircase and the basement given their due. All three want the garage, the basement and the systems, plainly.

By the Villenza team · Published

Light, weather and when to shoot

Grey from November through March — even light for interiors, dull for exteriors; shoot the outside on the first bright day. Summer humidity hazes aerials by mid-morning. Fall is the exterior month, and Cincinnati's hills and the Hocking Hills are worth the trip.

What sells here, and what buyers want to see

Dublin, Powell, New Albany and the Columbus suburbs sell newer construction, schools and the finished basement to relocating buyers. Cleveland's Lakewood, Shaker and Tremont sell character; the lakefront sells the water. Cincinnati's Hyde Park and Mount Adams sell views and older houses; the northern suburbs sell lots and schools.

The clips to make

Rules worth checking

Ohio requires a residential property disclosure form on most sales; the video should match it. Lake Erie bluff properties raise erosion questions — see the coastal erosion guide for an honest establishing shot. Cincinnati's hillsides raise stability questions that belong in the documents.

Disclosure, drone and privacy rules change and differ by MLS and municipality; confirm the current version with your broker before you rely on anything here.

Questions

How do I show a Cincinnati hillside lot honestly?

A front-door approach up the drive and a tilt down from the deck to the slope. Buyers want to see the grade before they see the view.

Columbus buyers are relocating from out of state. What helps?

A neighbourhood clip and the full walk-through. Many are choosing between Dublin, Powell and New Albany without having driven them.

Read next

The basement and the garage, then the view.

Three photos down the stairs and the slide renders.

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