Questions agents ask·2 min read

What Is the Best Way to Send a Listing Video to a Buyer?

Send a link, not a file — to a page that shows the video with the price, the facts and your contact — by text if the buyer is active and by email if they are browsing, with one line of context. Use a link you can see was opened, and follow up the same day with the showing question.

By the Villenza team · Published

Link, not file

A file is large, arrives compressed and cannot be updated; a link opens in one tap, shows the facts beside the video and can be tracked. Host on YouTube unlisted, the listing page or a video platform.

Text or email

Text for a buyer in the market this week — opened in minutes. Email for a buyer on a list — opened in hours, with three listings at once. The text guide and the email guide cover the mechanics and the consent rules.

The follow-up

'Did the kitchen work for you?' the same day. A buyer who watched and did not book has a reason; ask for it, and the next link you send is closer.

Questions

Can I see whether they watched it?

With a tracked link or a video platform's analytics, yes — at least that it was opened. Use that, not a guess, to time the follow-up.

One video or three?

One per message for an active buyer; three in a weekly email for a browsing one.

Read next

A link to a page with the facts.

Every clip has a shareable link from the editor.

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