Video by market·2 min read

Listing Video in Columbus: Growth Suburbs, Relocation and the Basement

Columbus is growing on relocation, and relocating buyers choose a suburb from a screen before they choose a house — so the video says which suburb, shows the school and the community, then the house with its finished basement and its garage. German Village and the city's neighbourhoods sell character to a different buyer; both want a complete video.

By the Villenza team · Published

Light, weather and when to shoot

Grey November through March — even inside, dull outside; shoot exteriors on the first bright day. Summer haze by mid-morning. Fall is the exterior season.

What sells here, and what buyers want to see

Dublin, Powell, New Albany and Westerville sell the school district, newer construction, the basement and the community; German Village, Clintonville and Grandview sell brick, the block and the walk. Buyers ask about the basement's finish, the HVAC and the roof.

The clips to make

Rules worth checking

Ohio's residential property disclosure form applies. German Village and other historic districts regulate exteriors. Airspace near the airports and Rickenbacker restricts drones over parts of the metro; a front-door approach covers most suburban lots.

Disclosure, drone and privacy rules change and differ by MLS and municipality; confirm the current version with your broker before you rely on anything here.

Questions

Relocating buyers cannot tell Dublin from Powell. What helps?

A ten-second clip of the suburb's school, park and main street on every listing. It is the decision they are making.

Is the basement worth a clip on a newer home?

Yes — Columbus buyers count finished basement square footage. A slide down the stairs and a pass across the finished space.

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The suburb first, then the basement.

Three photos down the stairs and the slide renders.

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